Daniel, Scott & Larry launch Roots Fund

First Residents start to "Live In It Like You Own It ®"

We gathered a team and started fundraising
Stephen Joins the team!

The Roots Fund Ends Q3 with 1.9M Invested
1st home purchased for the fund

Ended Q4 with 2.9M in the fund
Purchased 11 homes! The largest purchase for the team up to that point.

Mayflower & East Ave
2 Homes Purchased

2 homes purchased
Ended Q1 with $5.5M in the fund
2 homes purchased Egypt & Birchwood

3 More homes are purchased, The team is on a roll!
Ended Q2 with $6.6M in the fund
Maggie joins the team!

The accounting room gets filled with the addition of Greston and Jason!

5 homes purchased!

Ended Q3 with $7.7M in the fund
N.E.W. Golf Invitational Weekend raising 40k into the Roots Rental Assistance Fund

The team finishes off a BIG 2022 with 6 more homes added into the Roots Fund

Ended Q4 with $8.5M in the fund
Sam joins the team and the office was never the same!

$10M raised in the Roots Fund!
17 townhomes purchased

Ended Q4 with $10.5 in the fund
Nominated as finalist for Ivory Innovations Award

WOOOOOOOOOOW! ?
Our founding team
At Roots, we believe that ANYONE should be able to invest in and build wealth through real estate… especially the Residents paying rent. Roots creates a unique investing ecosystem where commerce meets community. We see a world where those who have the resources to invest can make great returns while creating an opportunity for those traditionally left out to build wealth through our "Live In It Like You Own It ®" program. Today, American renters barely make enough to survive, much less save. Roots Residents can become owners and partners the day they move in with zero out-of-pocket costs. Roots is real-life proof that commercial endeavors can create positive community impact!


Stephen Ewing
Partner & Experience Manager
Motivating people to make intelligent financial decisions.
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Scott Jacobsen
Co-Founder & COO
Community Builder; positively impacting peoples lives and financial futures.
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Maggie Reyes
Partner & Member Experience
Experience guru, making magical moments for every member.
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Mel Myrie
Partner & CFO
Fostering prosperity by empowering people with the ability to create wealth.
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Larry Dorfman
Co-Founder
Culture Cultivator; building a team that is totally aligned on core values.
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Jordan Reeder
Partner & Head of Construction
Master planner who empowers people to build wealth while renting.
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Sam Peskin
Partner & CPO
Scaling access to real estate investing through incredible experiences.
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Jason Maxwell
Partner & Accounting
Crunching the numbers to help keep housing in reach for all of ATL residents.
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Daniel Dorfman
Co-Founder & CEO
Innovator on a mission to change the landlord tenant relationship forever
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Stephen Ewing
Partner & Experience Manager


Scott Jacobsen
Co-Founder & COO
Check superpower
Community Builder; positively impacting peoples lives and financial futures.
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Maggie Reyes
Partner & Member Experience
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We understand the impact owning and investing in real estate can make on a persons life and we believe everyone should have that opportunity
Co-Founder & CEO
Values that lead to real impact


Fair
We exemplify honesty, integrity, and tranparency in everything we do.

Accountable
We hold ourselves accountable to fulfilling our commitments because “we said we would.”


Fun and fearless
We are fearless when it comes to challenging each other, the status quo, and “how it’s always been done.”

Student mentality
We are open to new ideas. We love to learn and most importantly share what we learn.

Good stewards
We understand that we are responsible to the people we serve. We come to work everyday committed to delivering value to everyone we engage with.
Driven
We are doers who strive to exceed expectations!