Like
Like
Like
4-Time
4-Time
4-Time
NFL
NFL
NFL
Pro
Pro
Pro
Bowler
Bowler
Bowler
Matthew
Matthew
Matthew
Judon…
Judon…
Judon…
Make your money work as hard as you do.
The win-win real estate fund that helps both investors and renters build wealth together.
Make your money work as hard as you do.
The win-win real estate fund that helps both investors and renters build wealth together.
Make your money work as hard as you do.
The win-win real estate fund that helps both investors and renters build wealth together.
Join 20,500+ Investors • $81M+ Invested
20,500+ Investors
4.5/5
















Introducing Roots
Defying the Odds, From the Field to Finances
Defying the Odds, From the Field to Finances
Watch Matthew Judon and our CEO, Daniel Dorfman explain how




3.8%
of Division I football players ever make it to the NFL.
Matthew Judon beat the odds.
83%
of renters can’t afford to buy a median-priced home.
But 100% of renters can invest in real estate.

3.8%
of Division I football players ever make it to the NFL.
Matthew Judon beat the odds.
83%
of renters can’t afford to buy a median-priced home.
But 100% of renters can invest in real estate.

3.8%
of Division I football players ever make it to the NFL.
Matthew Judon beat the odds.
83%
of renters can’t afford to buy a median-priced home.
But 100% of renters can invest in real estate.
Anyone Can Invest With Roots
You don't have to be super rich to invest in real estate. With Roots, you can invest in real estate while having a bigger impact on your wallet and the community.

Start With $100
Non-accredited and accredited investors can get started with only $100.

Quarterly Liquidity
Roots offers investors liquidity every quarter, not common for private real estate investments.

Low Fees
Only a $5 transaction fee to get started and no penalty to cash out after the first year.
Anyone Can Invest With Roots
You don't have to be super rich to invest in real estate. With Roots, you can invest in real estate while having a bigger impact on your wallet and the community.
Start With $100
Non-accredited and accredited investors can get started with only $100.

Quarterly Liquidity
Roots offers investors liquidity every quarter, not common for private real estate investments.

Low Fees
Only a $5 transaction fee to get started and no penalty to cash out after the first year.

Anyone Can Invest With Roots
You don't have to be super rich to invest in real estate. With Roots, you can invest in real estate while having a bigger impact on your wallet and the community.

Start With $100
Non-accredited and accredited investors can get started with only $100.

Quarterly Liquidity
Roots offers investors liquidity every quarter, not common for private real estate investments.

Low Fees
Only a $5 transaction fee to get started and no penalty to cash out after the first year.
Who’s Putting In the Work?
Who’s Putting In the Work?
Who’s Putting In the Work?
Click to see what happens when your dollars act like pros or sit out the game.


Matthew Judon


Lazy Dollar Bill


Carl Davis


Matthew Judon


Lazy Dollar Bill


Carl Davis


Matthew Judon


Lazy Dollar Bill


Carl Davis
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
- "Roots is leveling the playing field."- “As long as the wealth gap keeps widening, generations of people are getting left behind. We can change that at Roots, and I feel like this might be the best team I've ever played on.”  - Dominique Wilkins - NBA Hall of Famer 
- "The best real estate investing concept i've ever seen."- “Roots is the single best real estate investment concept I’ve ever seen. Investors, renters, and the city of Atlanta all win big”  - Ted Jenkin - National TV Money Expert     
- "My highest performing investment"- "I thought it was really awesome how my investments could both help me grow my money and give back to other people. I'd never really seen something like that before."  - Deana - Investor - Watch Testimonial 
- "Wish I Had Roots 42 years ago!"- "I've been investing 10% of my paycheck for 42 years but I've never been able to invest in real estate confidently until Roots. It's low entry, has great dividend returns and appreciation, but it also helps the community."  - Norm - Investor 
- My investment grew from $1,750 to $5,353- "I decided to reinvest $500 and I still get take home over $3,000. It feels amazing to see my money working for me!"  - Latrena R. - Renter & Investor 
- "We Love the social Impact!"- "When looking to invest in real estate we found Roots. We love that Roots residents build wealth with us."  - Cameron Hamilton - Investor 
- "I'm so thankful for this opportunity"- "During these two years, Roots has become my highest performing investment. This has given me the opportunity to make an impact and make money."  - Jillian - Investor - Watch Testimonial 
- "An Easy Decision"- "Not only is Roots a strong model for generating returns, it creates opportunities for others to build wealth in real estate when they wouldn’t otherwise have the opportunity."  - Raj - Investor 
- My credit score is up by 191pts...- "Because of Roots, my credit score went from 520 to 711 in less than two years!"  - Antonio D. - Renter & Investor 
- "Investing in Roots was an easy decision"- "Roots is a great opportunity to earn excellent returns while having a definitive, positive impact on people."  - Ashton and Colin - Investors 
- "I can call them and a real person answers the phone!"- "If you're considering investing and you also want to feel good about where you're investing, I'd recommend checking out Roots."  - Lauren - Investor - Watch Testimonial 
- "Investing with a 💚"- "Real estate investing that's easy, only $100 to get started and you get amazing returns that help you and the residents who live in the properties."  - Kristen & Jake - Investors 
- "Why choose between your beliefs and bank account?"- "In a world where it's nearly impossible to align my Christian values with my financial goals I felt so relieved to find Roots."  - Dana - Investor - Watch Testimonial 
$81M+
Total invested
It took us years to build Roots, but you can invest in 5 minutes.
$1.3M+
Saved and invested by Roots renters
Through the Live in it Like You Own It® program
12-15%
Target annual returns
12.04% trailing 12 months return (10/10/24 - 10/10/25) | 17.18% average annual return since inception (7/1/21-10/10/25)
Start investing today with as little as $100
And grow from there
$81M+
Total invested
It took us years to build Roots, but you can invest in 5 minutes.
$1.3M+
Saved and invested by Roots renters
Through the Live in it Like You Own It® program
12-15%
Target annual returns
12.04% trailing 12 months return (10/10/24 - 10/10/25) | 17.18% average annual return since inception (7/1/21-10/10/25)
Start investing today with as little as $100
And grow from there
$81M+
Total invested
It took us years to build Roots, but you can invest in 5 minutes.
$1.3M+
Saved and invested by Roots renters
Through the Live in it Like You Own It® program
12-15%
Target annual returns
12.04% trailing 12 months return (10/10/24 - 10/10/25) | 17.18% average annual return since inception (7/1/21-10/10/25)
Start investing today with as little as $100
And grow from there
FAQs
Frequently Asked Questions
How long am I committed to the investment?
How is the cost of each unit determined?
How does the unit price affect my returns?
How do the quarterly distributions work?
Do I have the option to make a recurring investment each month?
Is Roots a REIT?
What markets are Roots properties in?
Liquidity and Fees
FAQs
Frequently Asked Questions
How long am I committed to the investment?
How is the cost of each unit determined?
How does the unit price affect my returns?
How do the quarterly distributions work?
Do I have the option to make a recurring investment each month?
Is Roots a REIT?
What markets are Roots properties in?
Liquidity and Fees
FAQs
Frequently Asked Questions
How long am I committed to the investment?
How is the cost of each unit determined?
How does the unit price affect my returns?
How do the quarterly distributions work?
Do I have the option to make a recurring investment each month?
Is Roots a REIT?
What markets are Roots properties in?
Liquidity and Fees




























































Still have questions? Meet with a Roots partner on a live webinar!

Still have questions? Meet with a Roots partner on a live webinar!








